Hello Small Business Owner!
You wear a lot of hats!
Like most businesses with less than 200 employees, you have a marketing army… of ONE. For years, small business marketing was simple: Advertise what you sell! Again & again until someone buys.
Times have changed: Mobile. Social. SEO. Email marketing. Lead generation. In-bound. Content marketing. It can be hard to know where to start.
Let us share one of your hats.
Virtual Marketing Department
Successful marketing requires a strategy focused on your core customer’s needs, and how you solve those needs. Increasingly, marketing demands a 360 degree view of your customers’ involvement with your brand, from first contact to life-time value.
Each month, our Virtual Marketing Department helps businesses like yours develop a relentless dedication to bottom-line results (ROI) for a fraction of the cost of full-time marketing staff. We can be your entire marketing department or help develop your team’s skills internally to assure they are heading in the most profitable direction.
Experience-Driven Strategy & Guidance
Our experience creating marketing programs for small businesses over the past decade has shown, time and again, that success depends on shifting to a customer-focused strategy that weaves consistent messaging throughout websites, email marketing, advertising, and other campaign-based marketing strategies.
To survive in today’s mobile / digital media landscape, you have to bring in leads. An integrated marketing program that leverages inbound strategies focused on customer needs is twice as effective as traditional outbound / advertising programs at doing that, and for a fraction of the cost.
We help small businesses integrate their marketing.